How low can Aldi go? How about £37 cheaper than a rival supermarket on 72 similar items
Deep discounters are continuing to dominate the price wars that have been occurring in the UK since the darkest days of the COVID-19 pandemic. Depending on the publication or source, one or the other – Lidl or Aldi – have been out front and up front about their low, low prices. And they are delivering […]
Why 13.13 is a positive number for British consumers and the grocery stores they shop
How lucky is the number 13? Well, for British consumers – beset by inflation, a pandemic and ‘less-is-more’ offerings from retailers and restaurants since 2019 – as long as it isn’t negative, it must be good news. Indeed it is. The latest data presented by Asda in its Income Tracker, shows that family spending power […]
Aldi pushes price cuts on fresh produce even further in first quarter of 2024
Many of Aldi’s price cuts may seem nominal, but in truth, the discount retailer has lowered them by 7% on 25% of its fresh produce to start 2024. Those drops include more than 50 items, from berries, grapes, tomatoes and apples to its fresh salad range. “This year we’re aiming to cut more prices than […]
Aldi and Lidl putting massive investments behind British vegetable suppliers
Discount retail chains Lidl and Aldi have each bolstered contracts aimed at helping struggling British fresh food suppliers and consumers. Lidl said it is pouring more than £70 million into a three-year deal with suppliers that handle root vegetables, including carrots, parsnips, and swedes. Meanwhile, Aldi said it will be sinking more than £1.4 billion […]
Asda squares off against both Aldi and Lidl in price-matching scheme that includes 287 new items
In an effort to stave off gains being made by deep discounters Aldi and Lidl in the UK, Asda has promised it will be matching prices from both competitors this year. Asda, which currently sits comfortably ahead of the two in market share according to Kantar Worldpanel data – 13.6% to Aldi’s 9.3% and Lidl’s […]
Aldi boldly builds Real Estate Team in quest to add 500 more new supermarkets in UK
Aldi’s expansion desires just got real. The German-based discount retail chain, which has risen to become the fourth largest supermarket here, has created what it calls a National Real Estate Team in a quest to grow exponentially in the UK. Aldi plans to open 500 additional stores as it seeks out store space on the […]
Aldi releases its Super Six vegetables for Christmas at astonishingly low prices
Always keen to undercut competitors on pricing of its items, Aldi typically goes even lower on select fresh products this time of year. From 18th December, Aldi shoppers will find those Super Six vegetables in stores across the UK for less than 20p. This is an especially nice gift during a 12-month stretch when consumers […]
Young UK artists provide inspiring designs for ‘Eat Fresh’ campaign, Aldi’s lorries
More than two million children have taken part in Aldi’s Get Set to Eat Fresh campaign over the past nine years. That figure includes three young artists this year who will see the fruits of their labour inspiring fellow schoolkids to stay healthy in a really brilliant way. The trio – 10-year-old Joshua from Manchester, […]
