Picota Cherries: Tools and Tips To Maximise Retail Sales

As greater volume arrives from Spain this season, UK retailers are encouraged to market the stalkless variety as healthy, versatile, affordable, seasonal and unique. The European Picota cherry season is underway in the UK, with excellent quality fruit already arriving from the Valle del Jerte (Jerte Valley) in Spain. The UK remains the biggest importer […]

Cherry growers see strong season for UK consumers

Consumers across the UK can expect to see a bevy of cherries arriving in supermarkets now and through the remainder of the summer thanks to a strong crop this year. The prediction from Love Fresh Cherries, the nation’s biggest representative trade body for the sweet British fruit, is that stores will be getting a total […]

Cherry Summit hosting webinar on opportunities, challenges from pandemic

UK growers foresee favourable season ahead for cherries from UK, abroad

The Global Cherry Summit, the premier annual event for cherry industry professionals worldwide, will hold a webinar on 29 April. The online event will act as a preview of the in-person event that has been postponed to August and as an excellent opportunity for the sector to meet and analyze the complex 2020-21 Chilean cherry […]