Cheap veg tops Asda’s list of food trends that will shape the next year

Inexpensive vegetables are expected to become more popular over the next year, according to the newly revealed 2023/24 Food Trends guide released by supermarket Asda. These ‘Everyday Heroes’, led by the surge in interest and demand for potatoes, are one of “seven megatrends” and 120 foods to watch that will shape food and drink development. […]

Lidl makes huge surge in London, surpasses Asda in market share

Retailer roundup: Lidl closes Middlesbrough store after staffers contract Covid-19

Supermarket customers in London continue to look for value in their shops, and that is most evident in the soaring popularity of one discount retail chain. Lidl GB, known for its low prices on all products including its lines of fruits and vegetables, has overtaken Asda and moved into third place in the city with […]

Asda makes more price cuts to fresh produce as shoppers struggle with affordability

Like many of its retail competitors including Aldi, Asda announced this week it lowered prices on more than 230 items, including fresh produce. The move includes both branded and own-brand items as the supermarket chain and others look to offset the tremendous burdens of food inflation being felt by British consumers. This trimming has been […]

Bagged salads from British vertical farms now in stock at Asda

Asda shows small decline in third-quarter results, but online business is strong

Something new and very appealing to environmentally conscious consumers has sprouted in produce sections at Asda. The first range of vertically grown bagged salads to appear in a UK supermarkets began this week in 270 Asda stores. Called Homegrown – an homage to British growers producing them in Gloucestershire – they feature three SKUs: 80g Mixed […]

Scotland supplier set to serve up 70 million strawberries to Asda supermarkets

More than 70 million strawberries will be hitting Asda supermarkets this summer, thanks to Arbroath based D. Geddes Farms in Scotland. The grower, led by Frank Geddes and family, has been supplying the retail chain with strawberries from the North Sea coast for more than a decade, including its Just Essentials and Grower Selection brands. […]

Serious Apeel: How game-changing technology is eliminating food waste at Asda

Using edible produce protection technology from U.S.-based Apeel, UK supermarket chain Asda reduced its citrus waste by 36% in select stores and avocado waste by 10% during the course of a year. The trial, which was done in 150 Asda locations, shows the tremendous potential of using the company’s “plant-based” peels to help retailers achieve […]

Asda further embraces convenience with new Express stores

Asda announced it is opening its first two of 30-plus Asda Express stores in Sutton Coldfield and Tottenham Hale, each of which will offer a range of more than 3,000 items. With the launch of all of the new branded stores, Asda says it will be hiring 500 people as it tests out the smaller […]