Freshfel launching Environmental Footprint methodology for fruits and vegetables

Sourcing sustainable bananas for foodservice and wholesale markets

Freshfel Europe is developing what it calls a “a state-of-the-art, standardized methodology” in hopes of improving sustainability across the fresh produce industry. Under its Freshfel Environmental Footprint Initiative, the group and its members plan to launch the Product Environmental Footprint Category Rules (PEFCR) for fruit and vegetables. The goal is that more transparency, better communication […]

Westfalia Fruit growing avocados on Portugal reserve using ‘minimal’ water

In a one-of-a-kind ‘farming with nature’ initiative, multinational supplier Westfalia Fruit Group has successfully launched and is maintaining a highly sustainable avocado orchard on protected land in the Alcácer do Sal region of Portugal. Within a Site of Community Importance and under regulations from the Portuguese government and European Union law, it is currently growing […]

Freshfel Europe and top produce companies launch Environmental Footprint Initiative

Environment Secretary opens £40 million fund to boost farm productivity

With legislation forthcoming on environmental accountability, a coalition of fresh produce partners along with Freshfel Europe have launched a new strategy to boost sustainability across the EU supply chain. The Environmental Footprint Initiative – being forged by Freshfel andAilimpo, ANPP, Apeel Sciences, Assomela, Bama Gruppen, Bayer AG, BVEO, COLEACP, Dole, Greenyard, Fresh Produce Centre, IG […]

LEAF sets new targets for sustainability throughout UK supply chain

Linking Environment And Farming (LEAF) has revised its benchmarks for sustainability, saying now that 85% of fresh produce grown by the UK should be environmentally friendly. That would mean doubling of fruits and vegetables that are LEAF Marque-certified by 2026. “LEAF Marque growers are already tackling climate change through reducing carbon emissions, building healthier and […]

Generation Z, Sustainable Purchasing And the Connection with Agriculture

Martin of Barclays Agriculture: Find your passion, always aim to leave a legacy

As our natural food systems weaken and no longer seem able to deliver what is expected, we look for ways to change its trajectory. Gradually we begin to understand that one of the major causes of unsustainability in the food systems is not only production but also ‘irresponsible’ consumption. Our food seems cheap, but only […]

European Market: Lessons Drawn From Sustainable Rice

When I first met Jim Prevor, I was already long impressed with his acuity in commenting on the state of the industry and in guiding it to a more prosperous future. I asked Jim how he managed to be so consistently innovative and insightful in his writings. He pointed out to me that he had […]

Westfalia Fruit achieves Carbon Measured certification of UK market avocados

Westfalia Fruit said is has achieved Carbon Measured Certification for its South Africa avocados that are sold in the UK, along with its range of other products sold in S.A., including avocado, avocado oil and guacamole products. Westfalia, which had been in consultation with global experts on climate change, said it has made a strong […]