British Berry Growers to dish out 30,000 strawberries at Mudder events

With 20,000 attendees expected at two outrageous and challenging events, British Berry Growers are seeing opportunities … in the mud. The body that represents the majority of berries in the UK will be one of the big promoters at Tough Mudder competitions, providing a well-positioned link between healthy eating and exercise. British Berry Growers will […]

Agroberries seizes minority stake in part of BerryWorld’s businesses

BerryWorld Group and Beekers Holding BV to consolidate

Production and marketing firm Agroberries has acquired a minority stake in BerryWorld’s Europe, Middle East and Africa (EMEA) and Asia Pacific (APAC) businesses. The transaction will provide BerryWorld, a leading global marketer of berries and fresh-cut fruit, with a solid foundation for growth with a diversified global footprint spanning the entire value chain. Agroberries has a portfolio […]

British Berry Growers launch new R&D board to ensure future of soft fruit

BerryWorld Group and Beekers Holding BV to consolidate

British Berry Growers have created a new Research and Development Board to help foster environmentally friendly practices and ensure efficiency across the soft fruit industry. Dr Louise Sutherland, director of Ceres Agri-tech at Cambridge Enterprise at the University of Cambridge, will head up the new board. She is currently chair of the Raspberry Breeding Consortium […]

BerryWorld cements deal with vertical farm to ensure year-round supply

BerryWorld Group and Beekers Holding BV to consolidate

Global berry supplier BerryWorld has announced a strategic partnership with Dutch agtech enterprise SMARTKAS. SMARTKAS is currently the largest vertical farm in the UK, and is set to provide BerryWorld with locally grown, premium quality strawberries for retail sales on a year-round basis. The firm’s facility in Harlow, Essex, has over 27,000 square meters of growing space, making it the […]

Aldi, BerryWorld reach milestone meal deliveries to those in need

Discount retailer Aldi announced this week that it reached a stunning 30 million meals delivered through its partnership with Neighbourly, while marketer BerryWorld recently surpassed 1 million meals with FareShare, as businesses across the food industry continue to give back to struggling British families during these difficult economic times. Aldi’s efforts stretch across every one […]

Three gifts: Remembering a master of the fresh produce industry

Lidl UK wins award for inspiring children to eat fresh produce

It is with a profound sense of sadness that the news came that Jim Prevor, co-founder and editor in chief of Produce Business, joined his ancestors. He leaves a great legacy of service to his industry and to all of mankind. My relationship with Jim began with his dad, Mike Prevor, of blessed memory. Mike […]

Raspberry development in processing and fresh sectors

On a recent trip to Chile, I took this photo in a raspberry production field. For me, it very neatly summed up the progress that has been made in raspberry breeding in the recent past. The variety on the left has been the industry standard type in the country for the last few decades. On […]

British Summer Fruits has been rebranded in homage to growers

British Summer Fruits has a new name in time for the summer: the organisation that represents the majority of commercial soft fruit growers is now, fittingly, British Berry Growers. Along with the new brand, the industry’s berry backer wants to ensure its seasonal offerings comprise 100% of the market and for its exports to surpass […]