Robust harvest helps bring Kissabel’s unique colours, profile to UK retailers
It’s been a banner autumn for the star of all apples, Kissabel, in the UK. British partner Worldwide Fruit was the first to begin harvesting, ahead of France, Italy, Germany and Switzerland. And it also marked the start of marketing campaigns to get the word out on the red Rouge, pink flesh and yellow and […]
‘Innovative’ Kissabel sees chance to grow red apple sector ahead of Fruit Attraction
Northern Hemisphere Kissabel apples returned to the market in mid-September. European production will rise by 40%, with a crop of 3,500 tonnes, for the apple with a colored flesh ranging from pink to intense red shades. To coincide with the new season, Kissabel partners are preparing to exhibit at Fruit Attraction 2023, the international fruit and vegetable […]
Kissabel apples, new to the UK, make big splash at Fruit Attraction
The ongoing marketing campaign for Kissabel Apples has proved to be one of the high points of the conference at the Fruit Attraction trade fair taking place in Madrid this week, with visitors being able to sample the red-fleshed fruit. Presently, the variety is grown in 14 countries and five continents. The product took over […]
