European Market: Turning Isolation Into a Positive Journey

The words, “You have been tested positive for the COVID virus,” still ring in my ears… Thursday 25/11/2022, 23h59. I board flight KL0592 from Johannesburg, South Africa, to travel back to my home in The Hague, The Netherlands. I have just spent 4 amazing days in and around South Africa’s Kruger Park, where my team and […]

25 years, 25 projects, 27 columns … and still running

In November 1996 – a little more than 25 years ago – I set my first steps in what became a lifelong passion: creativity in fresh produce. And what a journey it has been! To celebrate the many blessings that the world of fresh produce has given me, I have decided to commit as much […]

European Market: Sustainability & CSR: What Is It All About?

In June 1992, at the Earth Summit in Rio de Janeiro, Brazil, more than 178 countries adopted Agenda 21, a comprehensive plan of action to build a global partnership for sustainable development to improve human lives and protect the environment. Using this as a basis, the United Nations worked with countries all over the world […]