Food as medicine? Why it’s probably best to avoid that label
There are certain words or phrases that make me cringe. Yes, kale, but also “food is medicine,” or “food as medicine.” I believe both phrases overpromise benefits while also taking away the joy, pleasure, and enjoyment of eating — especially when it comes to fresh produce. Think of the beautiful colors, enticing aromas, crunchy textures, […]
Veg Power’s 5-year report confirms: 53% of parents say kids in ‘Eat Them’ campaign are eating more veg
The European fresh produce industry is witnessing a significant shift in companies adopting specific roles to sustain their success. With increasing competition and growing supply chain transparency, companies are faced with a crucial decision: should they become specialists, focusing on a few products that can be consistently supplied year-round to large-scale retailers, or should they […]
Why supermarkets are rationing food … and 3 potential solutions to prevent shortages
Calls for the government to provide better support to UK food producers have intensified recently, as supermarkets have been forced to ration sales of some fresh produce. Weather-related disruption has caused supply shortages of vegetables from places that include Spain and North Africa. Food price hikes and produce shortages have been an ongoing problem for […]
Hiking, fresh food and health: Why Portugal should be an example for the world
This article was written as I hiked for 16 days along Portugal’s northern coastline while doing the Camino Portuguese, a popular pilgrimage route. It was an amazing experience from a food and fresh produce perspective, as Portugal’s cuisine is a celebration of fresh, locally sourced ingredients that are bursting with flavor. During my 220-mile hike […]
Tesco shows commitment to consumers by promoting healthier, affordable foods
In a continued effort to help shoppers eat healthier, UK supermarket Tesco announced it will not sell foods high in fat, salt or sugar in volume-led promotions. Though the Government announced it will not restrict multi-buy deals of so-called HHFS until at least 2025, Tesco is still committed to trying to promote “affordable, healthy, sustainable […]
GreenTech Amsterdam offers glimpse at future of food and flower production
GreenTech Amsterdam kicks off next week with a focus on food security, cutting down on energy usage, public health and “the birth of a fresh food ecosystem.” The event is bringing horticulture professionals together for three days of learning and networking (13th-15th June) at the RAI Amsterdam Convention Centre. There, they will be able to […]
Staying fresh matters: How to use social media to directly reach consumers
Social media is a powerful marketing tool in today’s produce world. It connects a product or brand directly with consumers and influences buying decisions. Witness the explosive effect of a recipe called uunifetapasta, or ‘oven-baked feta pasta,’ shared by Finnish food blogger Jenni Häyrinen in January 2021 on the social media platform, TikTok. A key […]
The Future of Fresh Food: New Research Identifies Five Key Insights
Today’s shoppers are more aware of everyone involved in bringing food to their table and are ready to embrace personal experience and culinary adventure with renewed enthusiasm. Culinary Visions’ latest research was inspired by revisiting some of the discussions from the World Food Exposition in Milan eight years ago. The expo focused on the power […]
