UK government will trial vouchers for fruits, vegetables given by general practitioners
As part of the 12-step Levelling Up plan by the UK government to improve underserved communities and the nation as a whole, general practitioners will be able to grants food vouchers for fruits and vegetables in some communities during a three-year trial called Community Eatwell. The strategy, which has worked with great success in one […]
Investors help push Tesco to increase healthy food sales
A group of investors who had pressured Tesco to provide higher sales of healthy food got their wish this week as the UK retailer announced plans to improve nutritious option in its stores. Tesco, which had committed to lifting sales of healthy products to 65% at UK stores, promised to carry the commitment to its […]
Berry Gardens turns to athletics’ star for new ‘Taste’ campaign
Berry Gardens has a new, very familiar and health-conscious spokesperson for its six-figure More Than Taste marketing campaign: triple jump World Champion Dame Jessica Ennis-Hill. Ennis-Hill is helping the UK’s largest co-operative of British berry growers pitch its blueberries and three varieties from Driscoll’s – Maravilla raspberries, Victoria Sweet blackberries and Zara strawberries. Ennis-Hill is not […]
