Photo courtesy of Angus Soft Fruits

AVA Magnum strawberries shine in decadent dessert on Scottish fine dining menu

Produce Business report

Scottish berry supplier Angus Soft Fruits, which made a splash with the world’s largest crown of strawberries for the King’s Coronation, has found its way into another decadent display for its AVA Magnum strawberries.

Scottish Chef Paul Tamburrini, known for his fine dining establishment Tamburrini & Wishart, will be incorporating AVA Magnum’s into its menu in September.

The limited-edition White Chocolate Millie-Feullie will feature the strawberries, plus a “delicate fermented sauce and milk sorbet.”

“We pride ourselves in serving our guests the finest of flavours Scotland has to offer, working only with local produce of superior quality,” Tamburrini says. “AVA Magnum strawberries are undeniably the best strawberries in Scotland and we are delighted to feature these berries in our dessert.”

The heart-shaped strawberries, grown in the north-east in Perthshire, Fife and Angus, have become a summer delight for consumers. Because of ideal climate this time of year, sugar content builds slowly inside the strawberries, making them super sweet upon picking. AVAs are sold in premium lines, including M&S Red Diamond, Aldi’s Specially Selected, Sainsburys’ Taste the Difference, ASDA’s Extra Special and in Costco as AVA Berries.

But they’ve become more than just a retail staple. They’re now getting proper treatment as a culinary centerpiece and gaining the attention of top chefs.

“Collaborating with chef Paul Tamburrini has been an honour,” Jill Witheyman, Head of Marketing at Angus Soft Fruits, says. “Working with a culinary visionary of his calibre has been a privilege and witnessing our strawberries featured on the menu of Tamburrini & Wishart is truly a proud moment for us, showcasing the impeccable taste of AVA Magnum.” 



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