Global Marketing Innovation Award: Veg Power Beats Junk Food Marketers at Their Own Game

Vegetables are disgusting!” Kids forever have dodged eating vegetables. Resorting to convoluted measures, parents cajole, bribe and slyly disguise them, often to no avail. The industry, despite valiant efforts, has struggled to move the needle on overall produce consumption, let alone conquer most children’s downright disdain for vegetables. Veg Power, the UK nonprofit super alliance […]

Sainsbury’s CEO selected to be keynote speaker at City Food & Drink Lecture

Simon Roberts, chief executive officer at Sainsbury’s, will headline the 2024 City Food & Drink Lecture at London’s Guildhall as its keynote speaker. The event, which for more than two decades has brought together some 700 industry leaders from food, drink and agriculture, will take place on Monday 11th March. Roberts joined the retailer at […]

Colombia looks to make inroads worldwide with pot-grown avocados

The cultivation of avocados in pots has been very successful in several key producing countries, such as Mexico and Chile. Now, this innovative technique has arrived in Colombia, as it  seeks to continue building  its presence in international markets.  Avocados have quickly become one of the most popular products in Colombia’s agricultural portfolio. Cartama Group […]

VegPower’s Parker leads spirited session on produce consumption at New York show

More than 40 attendees from consumer media explored ways to promote and drive produce consumption at the Connect with Fresh 2023 Consumer Media and Influencer Lunch during the New York Produce Show, Dec. 6. The 14th annual New York Produce Show and Conference (NYPS) opened Dec. 5. The event had a record audience of more than 5,000 executives […]

New York Produce Show and Conference enjoys record attendance, sponsorships

The 14th annual New York Produce Show and Conference (NYPS) opened Dec. 5, with GRATITUDE as the overall theme. The show had a record audience of more than 5,000 executives attending the one-day trade show and three co-located events. There were 350-plus exhibiting companies and a record of 41 sponsors. The New York Produce Show is […]

Chile teams with Peru to tackle industry issues at Global Grape Convention 2024

For the first time, organizations from Chile and Peru will meet at the Global Grape Convention 2024, to seek solutions to the problems facing the grape sector, as well as provide market information. Grape producers and expoters worldwide have experiencedchange and stress: marked by “climatic factors, the COVID-19 pandemic, logistical issues in origin and destination, […]